Historic Night at the Pyramids: GRAMMY Middle East Awards Officially Launched in Giza

GIZA, EGYPT abdallah taher

 The global music spotlight shone brightly on Egypt tonight as the ancient Pyramids of Giza served as the magnificent backdrop for the official launch of the GRAMMY Middle East Awards. This landmark event, hosted for the first time in Egypt, signifies the nation’s pivotal role as a cultural and artistic hub for the region.

The spectacular evening featured a fusion of cultural heritage and contemporary art, headlined by legendary Egyptian composer Omar Khairat and celebrated Lebanese star Carole Samaha. Their performance, which utilized cutting-edge sound and lighting technology, marked the symbolic beginning of this new musical era.

The celebration was attended by a high-profile delegation from The Recording Academy, the organization behind the global GRAMMY Awards, including CEO Harvey Mason Jr.

The launch ceremony unveiled details of the new GRAMMY Middle East platform, which is designed to be an annual recognition program dedicated to honoring the top musical talent across the Arab world. The inaugural official awards ceremony is slated to take place in 2026.

Organizing this world-class event in Egypt underscores the country’s growing stature as a preferred destination for major international artistic activities. It sends a powerful cultural and tourism message, highlighting Egypt’s unique ability to merge its timeless human heritage with the dynamism of the contemporary music scene.

Key Details:

 * Event: Official Launch of the GRAMMY Middle East Awards.

 * Location: Giza Pyramids, Egypt.

 * Date: Wednesday, October 22.

 * Performers: Omar Khairat and Carole Samaha.

 * Inaugural Awards Year: 2026.

 * Significance: Establishes a permanent platform to recognize and celebrate the best musical talent in the Middle East.